QMS launches new digital billboard on Melbourne’s Nepean Highway

• It is located at the gateway to the Mornington Peninsula

QMS has launched The Bayside, a new site in one of Melbourne’s fastest-growing coastal suburbs and gateway to the Mornington Peninsula.

Strategically situated on the Nepean Highway, one of Melbourne’s primary connector arterials, The Bayside captures the attention of traffic along the shore of Port Phillip Bay.

Located at the gateway to the Mornington Peninsula, The Bayside reaches the affluent areas of Mt Eliza and Mt Martha and leads to popular tourist destinations and key holiday locations such as Sorrento, Portsea and Red Hill.

QMS Australia CEO John O’Neill said, “We are so proud to add The Bayside to our premium portfolio of digital billboards. Frankston is rapidly transforming into a key bayside hub for greater metropolitan Melbourne and we are excited to be a part of the area’s development. We look forward to giving our clients the opportunity to deliver more effective and targeted outdoor media campaigns to people as they journey to the beautiful Mornington Peninsula region.”

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