PubMatic has appointed Ricky Chanana as director, advertiser solutions for Australia and New Zealand (ANZ).
In this role, Chanana will be responsible for leading the adtech company’s advertiser solutions business across the region, working closely with key agency and brand partners to drive growth and strengthen relationships across the programmatic landscape.
He brings over 19 years of experience in the media and marketing industry Chanana brings a wealth of expertise to PubMatic. He will report directly to James Young, regional director, ANZ.
Chanana’s past roles include chief growth officer at RC Consulting, head of sales for Twitch (Amazon) in Australia and New Zealand, and at Mediaweek. He has also held senior roles at Unruly/NewsCorp, Maxus (GroupM), and MEC (GroupM), where he was the national head of investment.
Young said: “I am thrilled to welcome Ricky to the team. His extensive relationships across the market, combined with his humble and engaging approach, make him an exceptional leader.”
“Ricky joins us at a time when the PubMatic business in ANZ is growing rapidly, and I have no doubt that his leadership will enhance our buyer interactions and drive continued success.”
Jason Barnes, chief revenue officer, APAC at PubMatic, added: “We are excited to have Ricky on board. His depth of experience in the media and ad tech industries, along with his understanding of the ANZ market, positions him perfectly to lead our agency sales strategy. I’m confident that his expertise will help us continue to deliver outstanding results for our partners.”
“I’m very excited to join the PubMatic ANZ team at such a transformative time for the digital advertising industry,” Chanana said of his new role at the adtech company. “With the rapid growth of connected TV and online video, shifting consumer behaviours, and new, dynamic inventory emerging, there’s never been a better time to be part of a market-leading technology company like PubMatic.
“I’m looking forward to building on the strong relationships the team has already established across the region and driving further success for our clients,” he added.
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Top image: Ricky Chanana