Peter Horgan has stepped down as CEO of Omnicom Media Group, Australia and New Zealand, after eight years in the role.
He will remain in position until mid-2025 as the search for his successor is now underway. He will move to the role of chair once the new CEO has been appointed to support successful onboarding.
Horgan’s OMG career has included 15 years as CEO, firstly across OMD Australia before being appointed to lead OMG Australia and New Zealand in 2016.
In addition to building the top media agency group across ANZ, Horgan represented OMG in the industry throughout his 10-year tenure as chair of the Media Federation of Australia.
As CEO, his efforts included driving transparent business practices and forging long-term relationships with blue-chip advertisers on the back of successful client outcomes and talent retention.
Peter Horgan and Tony Harradine
Tony Harradine, CEO of Omnicom Media Group Asia Pacific said: “Horgs has played a key role in elevating OMG’s competitive edge during his time with us, and this transition marks a natural evolution of his commitment to the continued success of our organisation.
“At OMG, we are dedicated to support our leaders in their long-term succession planning strategy. As such, over the last few months, Horgs and I have been working closely to identify the best leadership succession for our Australian and New Zealand businesses.
“We have taken a deliberate approach to ensure the individual aligns with OMG’s values, business ambitions, and possesses the vision to advance our Agency as a Platform proposition.”
Horgan said of his news: “It has been a privilege to lead the exceptional OMG teams across Australia and New Zealand, and I thank you all.
“Nothing is forever, and I’m grateful to Tony for supporting my next chapter. My focus now is to set up OMG for ongoing success,” he added.
Peter Horgan accepting his #1 title from Greg ‘Sparrow’ Graham in 2022
Among some of Horgan’s achievements as CEO includes taking the top spot on the Mediaweek Agency 50 in 2022.
At the time, he shared his thoughts on taking the top spot of the Agency 50 list and what reflected of his team and leadership style.
“I have long believed in the power of teams and diversity of skills, but more importantly, diversity of opinion. This has helped us build collaborative structures internally but also with media partners and clients, where everyone is heard, but decisions/recommendations are clear and transparent.
“#1 is a function of leading a scaled business that is seen to operate in a way that is sustainable and respectful of all constituents. If that has helped garner a good impression of the judges, I am grateful,” he added.
See also: Mediaweek Agency 50 lister Peter Horgan on making #1 and his outlook for OMG Australia
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Top image: Peter Horgan and Tony Harradine