Search results for "MFA"
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AgenciesPitch process ‘same one that’s seen in Mad Men’: Darren Woolley dissects pitching’s ‘bad name’
Woolley on "processes that match the size of the prize," the "bug bear" of speculative creative work and media trading exercises, and...
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NewsEntries close tomorrow: Final chance to enter Mediaweek’s Next of the Best Awards
Entry is free, with the awards show judged by a selection of the industry's top leaders.
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AgenciesRoger Dunn joins Diageo as global retail and performance media lead
Dunn was previously SVP of business development for Citrus Ad across APAC.
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NewsMediaweek reveals full judging line-up for Next of the Best Awards
Entries close next week, on Tuesday 2 April, and entry is free.
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AgenciesAustralia claims #6 on Media 100 WARC rankings
Australia's top campaign was FitChix for egg supplier Honest Eggs Co.
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Agencies‘Hubbl and Andy’ star in Foxtel tech’s launch campaign
Mediaweek understands JOY, the creative agency behind the campaign, worked on the launch on a project basis.
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DataIAS expands its Made for Advertising AI solution to drive efficacy across the programmatic buying process
The AI-driven site measurement and optimisation solution will be available globally beginning in Q2 2024.
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DigitalDoubleVerify unveils tiered ‘Made for Advertising’ brand suitability categories to maximise ad success
Mark Zagorski: "Our dual approach not only safeguards advertisers but also enhances media buying efficiency."
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Industry EducationAIC appoints Squillace, Longano and Graham to advisory board
Sue Squillace, Julie Anne Longano, and Greg Graham will help guide and shape careers in the industry.
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AgenciesMeeting of the Minds: Ryvalmedia’s Julie Gabelich and Cohen Sizemore
Gabelich and Sizemore share their perspectives, thoughts and opinions.
- Data
DoubleVerify launches its measurement and protection solution, Made for Advertising
Tiered MFA categories give brands enhanced granularity and control on the level of protection required.
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BusinessWoolley Marketing: Does DE&I matter or not?
There are five weeks until International Women's Day on March 8
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AgenciesAdvertising Industry Careers (AIC) launches go-to site for jobs in the media and advertising industries
The platform aims to serve as marketing platform to promote careers in the industry to a broader audience.
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FeaturesBrick by Brick: How Lego is targeting adult audiences to grow the brand
Troy Taylor: "Per capita, No one buys more LEGO sets than Australians do."