Search results for "zenith"
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AgenciesVML leans into Queenslanders’ larrikin nature for RACQ’s new brand platform
The platform features a cast of charismatic animals who deliver humour, emotion, and insightful commentary about everyday situations.
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BusinessCashrewards’ Lachlan Brahe appointed chair of IAB Retail Media Council
Founded in 2023, the Council helps set standards, educates, and drives collaboration across the retail media industry.
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Business‘Change is good, and progress is even better’: Leadership lessons from RyanCap CEO Simon Ryan
"The approach to effective leadership needs to evolve and change with the times."
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AgenciesAiMCO webinar to canvas impact of social media on body image
Patrick Whitnall: "The power of content creators and influencers cannot be underestimated, particularly among young people."
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AgenciesAtomic 212° promotes Lorraine Woods to chief investment and trading officer
Alexandra Thomas has also joined the indie as national trading lead.
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AgenciesBMF nabs DDB’s Stephen de Wolf as chief creative officer
de Wolf replaces Alex Derwin who departed to set up his own agency after almost nine years with the Enero agency.
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DataIAB: Digital video advertising revenue grows to $3.78 billion in 2023
Gai Le Roy: "Agencies are facing challenges such as standardisation in metrics across screens, now including different DOOH, retail media platforms and...
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AgenciesBMF wins Endeavour Group creative pitch
BMF takes over BWS as of July 1 and Dan Murphy’s from October. M&C Saatchi and Thinkerbell are the incumbents.
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NewsUnLtd Bail Out 2024: Adland sent to the slammer for youth incarceration awareness
In total, the event raised over $125,000 which will go towards UnLtd charity partners’ programs to break the cycle of youth incarceration.
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NewsMediaweek Next of the Best winners revealed: Henry Innis, Robert Irwin, Celia Garforth, and more
Henry Innis: "You've made my dream come true, and I hope we can change the world of marketing effectiveness together."
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DataIAB updates Connected TV Handbook for marketers
"Understanding the capabilities and challenges Connected TV as a device poses to our industry is critically important."
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AgenciesKFC, New Balance, FIFA, L’Oreal and ALDI campaigns among 2024 MFA Awards finalists
"I was wowed by the calibre of media thinking and the work that’s gone into delivering clear and powerful entries."
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NewsMedia Movers: Fein, Geer, and Colter, Mat Baxter, Natalie Harvey, Jacqui Abbott, Adrián Flores
Mediaweek looks back on May's big moves - and there's plenty of them.
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AgenciesHonda overhauls agency model, appointing H+Co and creating in-house agency
As a result of the shake up, spearheaded by new head of marketing Terri Golder, incumbents Zenith, Leo Burnett, Wavemaker, and TRP...