Search results for "Wavemaker"
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MarketingAiMCO’s Patrick Whitnall on influencer marketing being taken seriously
Speaking to Mediaweek ahead of the AiMCO Awards, Whitnall said the influencer marketing space continues to grow and mature.
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AgenciesIndependent agency Atomic 212° adds three new clients to its roster
The new partnerships follow a string of client wins and retentions.
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AgenciesNews Corp’s Michael Krawczyk joins SeenThis as new commercial director
Krawczyk moves to SeenThis from his prior position at News Corp as national head of digital client growth and capability.
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AgenciesTBWA Sydney wins creative agency of the year at inaugural TikTok Australia Ad Awards
"Australia consistently punches above its weight when it comes to creativity and innovation."
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BusinessAdvertising Debate Club: Will programmatic rule in 2029?
“We're always going to need moments that take your breath away.”
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AgenciesThe Monkeys launches first major work for DoorDash
"They battled the servers, braved the Bottle-Os and got the nachos. Your nachos."
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AgenciesAdrian Cosstick joins Half Dome as head of strategy
Cosstick's appointment will see co-founder and current head of strategy Will Harms formally move into the role of head of clients.
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AgenciesFederal government master media account is up for tender after six years with UM
The federal government's master media account is worth between $150 to $240 million.
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AgenciesMonash University renews partnership with VML, expands services under WPP team impact model
"We refuse to settle for the status quo."
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AgenciesMediaweek’s Sales Team of the Year: February entries now open
Nominations are open from Thursday, February 1
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AgenciesNike, Smiths and Netflix named as finalists for the inaugural TikTok Australia advertising awards
The event will highlight the Australian agencies and brands that have delivered impactful and entertaining campaigns to the platform
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OutdoorGladiators achieves first by dominating 3DA billboards ahead of 10 launch
"A show as epic as Gladiators deserves a larger-than-life campaign."
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Education“They’re given no opportunity” How Western Sydney Ad School is driving diversity in the industry
“In the Western Suburbs, students aren’t really into advertising.”
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EducationBrooke Tunbridge looks back at the “best part” of the Mediaweek Academy
"The power of being given a space to share ideas and vulnerabilities was a gift."