Search results for "Wavemaker"
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AgenciesMedia buyers share opinions on YouTube’s Brandcast 2024: ‘Challenging brands to rethink approach’ and ‘Struggles with its media identity’
Gerry Bowness, James Dixon, Kristy Kinzett, Tom Kirkham and Sam Orton share their thoughts on Brandcast 2024 with Mediaweek.
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OutdoorEarthwise teams up with JCDecaux for Australian launch
"Consumers today are more conscious than ever about the impact their choices have on the environment."
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NewsIn pictures: Avid Collective launches inaugural finance masterclass with Are Media
"By integrating into cultural and behavioural moments through native content, finance brands can create memorable connections through storytelling that aligns with consumers’...
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AgenciesAdelaide University taps Richards Rose and Mindshare for agency village in go-to-market strategy
"It’s a pivotal moment for our new University, and it’s wonderful to see our new brand come to life through this initial...
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AgenciesUM defends federal government master media account
The account, valued between $150 to $240 million, has been with the IPG Mediabrands agency for the past six years.
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OutdoorInteractive bus shelter invites commuters to look through Thank God You’re Here door
The bespoke bus shelter takeover will be on display at Bondi Junction until 25 August.
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NewsMedia Movers: Danny Bass, Liana Rossi, Adam Sadler, Sian Whitaker
Plus: Ryan Ferguson, Lorraine Woods, Alastair Baker, Serena Leith, and Sebastian Vizor.
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NewsUnLtd’s Hall of Good 2024 applications open to recognise industry change makers
Applications close on 23 August and entries will be judged by an independent panel of social impact and marketing experts.
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AgenciesMFA EX announces Inspiration X session speakers
Sophie Madden: "The Inspiration X presentations consistently strike a balance between being informative and entertaining, with a healthy dose of provocation thrown...
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AgenciesTim Harper-Russell joins TFM Digital as general manager
"It’s further evidence of the rude health in the indie sector and its attractiveness for talent."
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Social MediaAiMCO to host Best of Cannes Lions webinar for members
Patrick Whitnall: "We want to continue to provide support for our content creators as they navigate this brave new world."
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Social MediaSubway becomes first major food brand to join AiMCO
Subway has used influencers as part of its overall marketing strategy for several years.
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NewsKate Marshall and Genevieve Cleaver join Zitcha
Nick Hinsley: "Customer success is about anticipating challenges and proactively delivering solutions to boost customer satisfaction and retention."
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AgenciesCadbury celebrates sporting volunteers with Gen AI campaign via Ogilvy
Hilary Badger: "The interesting paradox here is this great array of tech used to honour something very humble.”