Search results for "Publicis Groupe"
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AgenciesArnott’s Group and The Neighbourhood on last minute decisions which make the work better: Inside Effectiveness
"The way Arnott's and The Neighbourhood work is a really clear KPI structure, we're all celebrating the results we're getting."
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DigitalAussies and Kiwis concerned content is being altered to fuel misinformation
77% of AUNZ consumers said it was becoming difficult to verify whether the content they were consuming online was trustworthy.
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AgenciesBrent Smart, Mim Haysom, Liz Taylor, Damon Stapleton: This Way Up reveals line up
Mandie van der Merwe: "Our focus is on having the right people in the room, those who enrich and expand the conversation...
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AgenciesSimon Pugh joins Apparent as chief media officer
Pugh joins the independent agency after helping establish the newly formed essenceMediacom agency in Australia as chief client officer.
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AgenciesMedia and creative: Siloed still, or ‘no genuine divide’?
"One is not more important than the other. There's no point having media without the right content, there's no point having content...
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AgenciesBaxter, Ferrier, and Wilson on Naked, 20 years on: ‘I wouldn’t sell to a basket case holding company’
The trio speak with Mediaweek about what they learned, what they'd do differently, and why they want "modern day Nakeds popping up...
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NewsRoundup: Australia slumps in world press freedom rankings, Wall Street Journal moves Asia HQ, Alone Australia
Pulitzer 2024 winners, Peter Stefanovic, The Good Study, Trump Media, Optus' new CEO, Mike Sneesby, Ben Cousins
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AudioThe hallmarks of a good leader with Will Koukouras
“You watch your team start to mirror that and start to feel a bit more confident."
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OpinionLucie Jansen: Adland should rally behind Working with Cancer pledge
Spark Foundry's CIO: "It took me a couple of years to understand that this industry is like no other when it comes...
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AgenciesACA to host webinar for second Create Space DE&I census results
Hannah Sturrock, Rose Herceg, Renata Yannoulis, Simon Wassef, and Jessica Farrell will speak on the webinar.
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AgenciesLeo Burnett announces hires, appoints Lenna Boland as Group CD
James Beswick and Rowan Foxcroft also join as associate creative directors.
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AgenciesDavy Rennie’s to-do: Give CMOs ‘unfair advantage’, get his agencies to ‘stop being so bloody humble’
"Instead of your typical CMOs, we're really shaping to be able to service the needs of the chief customer officer ... as...
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BrandsMiele names Lisa Saunders as marketing director AUNZ
Saunders replaces Michele Laghezza, who is now marketing director for Miele Belgium.
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FeaturesHelen Johnson: Indies must compete against holdcos in AI battle
Holding companies are spending hundreds of millions on AI. How can Indies keep up, asks Helen Johnson.