• The new group deal partners include Criteo, EMX, GWI, Fabulate and AudioNET
• This brings the total number of media members to 40 for the year ahead
• Mediaweek looks back at the most notable stories of the year
• 85% of independent media agencies anticipate ‘considerable’ or ‘slight’ growth in their business
• The partnerships are with Premium Content Alliance, Commercial Radio Australia, Outdoor Media Association, and Boomtown
• IMAA member agencies employ more than 1,000 people
• "The latest lockdown has not slowed the growth momentum of Indago"
• The program is part of a broader partnership between Facebook and IMAA
• The group deal arrangements will be updated quarterly
• The campaign will feature across radio, TV, Out-of-Home, digital and print channels
• The group deal will see its members save up to 75% in some cases
• The IMAA asserts that the NSW Government’s EoI was released under the cover of Covid
“Ultimately when clients’ need you the most you are able to show that true value."
• "We’re excited for what’s to come in the era of the indies."