Meanwhile social media advertising is catching up with newspapers
ZenithOptimedia has revised its ad spend forcast, and it's up from previous forecasts
Zenith- Optimedia lowers 2016 global forecast, growth predicted to pick up in 2017
The global ad expenditure will grow 4.4% in 2015. The forecast down by 0.5%.
The foundation supports over 233 breast care nurses, positively impacting the lives of thousands of Australians affected by breast cancer.
Jenny Melhuish: 'It's the time of year when everyone ups their game, and ALDI is no exception.'
Tom Wenborn: 'A final festive bow for the Nobody Beats platform is a fitting conclusion to our rich and enjoyable partnership.'
Last year, CEO of GroupM Australia & New Zealand Aimee Buchanan took the #1 spot on the Agency 50 list.
Richard Knott: "Adele brings with her in-depth media and marketing insight and experience, a proven track-record of delivering results for marketers and...
Sophie Madden: "Celebrating the 25th anniversary of the MFA Awards is an important milestone and a valuable reminder of our impact as an...
Sophie Madden: MFA EX is "a day for creating and inspiring change, and ultimately to deliver great effectiveness in everything we do,...
Sophie Madden: 'The finalists and winners of the MFA Awards represent the very best of change-making media thinking and effectiveness.'
Mediaweek get the thoughts and opinions of Elizabeth Baker, Florian Vaissiere, Nicola Barnes, Will Chapman and Justin Arlt after the Paramount upfronts.
Robert Ong: "Sid and Katrina’s appointments demonstrate our commitment to investing in experience and capability across all media channels."