"Within our industry there's an anti-AI fear narrative that's been circulating."
"It was clear to us that Apparent had deep expertise in B2B and really understood our complex audience segmentation and associated business...
“The real benefit is that your customers are able to shop right from the point of inspiration.”
"We understand that every marketer’s goal is to connect meaningfully with their audience."
The expansion of Shorts into in-article placements means vertical video ads will find engaged audiences within the articles they’re reading.
Pippa Leary said News Corp "is leading the industry in unlocking the value of first-party data.”
Abbott has reunited with Qantas' new chief corporate affairs and communications officer Danielle Keighery; the pair worked together at Virgin.
News Corp's Jessica Gilby says that the industry has had tunnel vision on how it defines success using certain media metrics.
Theo felt the pressure from Justin during Home & Away.
Foxtel and Binge numbers slip, Kayo climbs, price rises lift revenues, $13m spend on Hubbl launch
Refinery29, Ofcom, Influencers, Electric Fields out of Eurovision
D_Coded is News Corp’s annual digital marketing event for clients, partners, marketers, media executives, and digital specialists.
Schools Hub, a data-rich interactive tool featuring the NAPLAN performance of schools over the past five years, will also be released this...
Lisa Wilkinson, Scott Farquhar steps down as Atlassian co-CEO, Foxtel, TikTok, Kyle Sandilands, Gordon Ramsay’s Food Stars, Robert Irwin, Mel Schilling, NBA...