GOA CEO Chris Tyquin on content and competition
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Players rewarded their fans with game tickets or vouchers via the screens
The move is SCA’s first foray into the digital out-of-home market
This compares favourably to other media mixes
Final monthly data from sector, Q2 revenue jumps 7%
Digital OOH net media revenue makes up 44.7% of total net media revenue
Revenue up 11% YOY to $60.8m
A March improvement follows rises in January and February
Former NEC chief revenue officer Peter Wiltshire this month joined Medical Channel's board
Medical Channel operates a network of digital display screens in health practices across Australia
This represents an increase of 2.1% from February last year
The interactive JCDecaux touchscreen has an inbuilt selfie camera
OOH audiences grow 20.3% over last six years, dollars surge 16% in 2016