Search results for "IAB Australia"
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OpinionLong form isn’t dead, it’s just left the studio: What the cancellation of The Project and Q+A tells us about the state of Australian broadcast
'The appetite for substance hasn’t disappeared. People still seek depth, nuance, and credible commentary.'
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StreamingTubi is getting ready to supercharge its streaming service in Australia
Tubi is ready to increase its presence in Australia with bigger, better, and more content, powered by the News Corp Australia sales...
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DataOnline advertising sees 27.5% surge of investment in video: IAB
Gai Le Roy: 'In Australia marketers are also particularly focused on improving data signals and quality for marketing mix modelling.'
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FeaturesELLE Australia’s editor Jess Bailey on why print thrives in omnichannel publishing
'Advertisers still want print, and as we're learning, our readers do too'.
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AgenciesIPG Mediabrands receives AWEI Silver Tier Recognition for LGBTQ+ Inclusion
Kim Lion: 'To receive Silver Tier accreditation during Pride Month makes it even more special, it’s a moment of pride for everyone...
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AdspendInternet advertising spend reaches $4.2 billion in Q1 fuelled by video: IAB
Gai Le Roy: 'The Australian digital advertising market again saw double digit growth year on year in the March quarter, with strong...
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TelevisionMeet the cast: LEGO® Masters Australia Grandmasters of the Galaxy
LEGO® Masters Australia returns with its most ambitious season yet, premiering Sunday, June 1, on Channel 9 and 9Now.
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AgenciesWhen does an ad go too far? Navigating the line in Australian advertising
Gillian Franklin: 'What people do or say in their actual life isn't always what they want to see reflected back at them.'
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Agencies2025 Young Lions Australia winners revealed: Meet the rising stars heading to Cannes
'We’re incredibly proud of this year’s winners and look forward to seeing them compete against more than 70 teams from around the...
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AgenciesAustralian cricketer Travis Head stars in Uber India campaign
Mayuresh Dubhashi: 'It's audacious and very relevant to the kind of relationships our consumers have with culture/cricket.'
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DataAffiliate marketing spend to rise as brands seek ROI in tough economy: IAB
New data reveals 89% of advertisers plan to maintain or increase investment in affiliate and partnership marketing.
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AgenciesIntuit QuickBooks campaign confronts negative reviews via R/GA Australia
Kirsty Hollis: 'We felt it was time to shift those long-held beliefs and invite accountants to take another look at QuickBooks.'
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NewsIAB appoints chair of Executive Technology Council
Gai Le Roy: 'Her input into the IAB Board on behalf of the ETC and independent ad tech will be invaluable.'
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StreamingFoxtel and BINGE weave ‘The Last Anniversary’ into Australian gold
Lana Greenhalgh: 'Australians want to see themselves, and The Last Anniversary ticks a lot of those boxes'.