"Procurement have insisted, and marketing teams have to go, 'guys, we're sorry to have to do this, but it's the three year...
"The industry purpose of 'We Are The Changers' has permeated agencies, and many of us are trying to think about reaching people...
“My mantra is that we want our creative thinking to have more impact, more often for our clients."
The two days will culminate in a Pitch Off that will see the delegates break into teams to solve a real business problem...
"Instead of your typical CMOs, we're really shaping to be able to service the needs of the chief customer officer ... as...
Fagerlund's new role sees her reunite with former Carat boss Sue Squillace.
Australia's best-performing campaign, coming in at #11, was Curing Homesickness by CHEP Network in Melbourne.
International Women's Day 2024 is being marked across the media industry, with events like discussion panels and town hall meetings.
Sue Squillace, Julie Anne Longano, and Greg Graham will help guide and shape careers in the industry.
Heddon will be responsible for maximising revenue and providing strategic direction and leadership to the local sales team.
Agencies would not switch to VOZ as a trading currency until it achieves gold standard certification.
Cronk relocates from New York to rejoin OMD, bringing over 20 years of industry experience across the US and Australian markets.
Media Movers takes a look at the recent movements announced across the industry during the week of 11/12/23.
Aldred recently led The Neighbourhood to the 2023 Grand Effie Award.