Search results for "warc"
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BusinessWARC report: Ad spend to grow in 2022 before slowing in 2023
• Ad spend in the video streaming sector is set to grow faster than the total ad market
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AgenciesWARC releases insights report on the 2022 Cannes Lions Creative Effectiveness winners
• The report identifies trends and themes in this year's award-winning campaigns
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NewsWARC and MMA release annual State of the Industry report
• The State of the Industry 2022: Modern Marketing in EMEA report provides a snapshot into brand and media growth
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AgenciesWARC Global Marketing Index shows growth rate decrease in June
• Global Marketing Index continues to decrease in the rate of growth from 59.8 to 56.6
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AgenciesANA, WARC, and LIONS announce research partnership to establish a culture of effectiveness
• The project addresses the culture of effectiveness and elements of campaign effectiveness
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AgenciesWARC releases 2022 update of its Anatomy of Effectiveness report
• The paper aims to give a fresh perspective on the key building blocks of effective marketing
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BusinessWARC, LIONS, Advertising Association and Ad Net Zero launch Sustainability Hub
• The Hub is a one-stop resource to help marketing practitioners worldwide address the climate crisis
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BusinessWARC Ranking reveals the most awarded campaigns and companies for effectiveness
• USA retained its place as the most awarded market in the world for effectiveness
- Business
WARC Rankings reveal the most awarded campaigns and companies for media excellence
• The Media 100 is produced by combining the results from global and regional media award shows throughout 2021
- Business
WARC Rankings reveal the world’s most creative campaigns and companies
• The rankings showcase the most awarded campaigns and companies in the world
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BusinessWARC analysis reveals global ad spend on OOH and cinema will rise
• Recovery of investment in OOH and cinema is exceeding the return of consumer activity to pre-pandemic levels
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BusinessWARC Global Marketing Index review finds 2021 a strong year for budgets
• The reviews provides a unique monthly indicator of the state of the GMI
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BusinessWARC Awards for Effectiveness 2022 name the final three juries
• Senior marketing executives from around the world are represented on the juries
- Business
WARC Awards for Effectiveness 2022 juries named for Customer Experience, Instant Impact and Brand Purpose
• The three categories will be judged using the Creative Effectiveness Ladder