The creative agency for the campaign was JOY with production by HunkyDory Films.
O’Connell has already started a feud with sister station KIIS 101.1
• After teary London farewells, breakfast DJ ready to tackle new challenge
• Award-winning British broadcaster starting at Melbourne’s Gold 104.3 on June 4
ARN confirms one of biggest-ever radio gambles in Melbourne market
UK radio superstar moving to Melbourne – daughter asks, "Is this a midlife crisis?"
“We’ve been told there's no more marketing money for this show this year. It's all going towards Kyle & Jackie O. That's...
Plus the CEO on educating advertisers, Triple M, a cheeky Melbourne K&J launch date and the future of Jase
The wedding took place live on air where the couple exchanged their vows
With 100 billboards live across Melbourne, each billboard can be updated in real-time
• Had I known how hard it was going to be, I’m not sure I would have come’
• 3AW and Gold keep top spots, Fox stays in the hunt
O’Connell premiered a jingle that Cacklin' Jack had composed for the station.
Ross and Russ lead breakfast overall, other majors in order are Fifi Fev & Nick, Jase & Lauren and then Christian O'Connell.