Search results for "MFA"
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Agencies‘Less about media plans, more about marketing orchestration’: MFA Awards committee members on what clients need from media agencies
"The industry purpose of 'We Are The Changers' has permeated agencies, and many of us are trying to think about reaching people...
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NewsMartin Brown, Lisa Ronson, and Naysla Edwards among MFA Awards Signature Judges
Signature Judges were introduced at last year's MFA Awards to provide a strong advertiser voice to lead judging and ensure the focus...
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AgenciesPitch pledge might not work in ‘Wild West frontier’ of Aussie adland: ACA, MFA, and IMAA on State of the Pitch
Tony Hale isn't convinced a local Pitch Positive Pledge will work in the 'Wild West frontier' that is the local ad market.
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AgenciesMFA Award entries open as body celebrates 25th anniversary
The Seven Network also returns as the Grand Prix Sponsor, marking its 15th year of sponsoring the category.
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BusinessMFA EX names new Sydney and Melbourne venues, unveils event theme ‘Change for the Better’
MFA EX 2024 will take place in Melbourne on Thurs 5 Sept at The Timber Yard, and Sydney on Thurs 19 Sept...
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AgenciesDecline in churn, drop in vacancies and industry growth: MFA industry census reveals the health of Australia’s media agencies
Linda Wong: "The MFA Census reflects an industry in great health, with all key metrics showing signs of continued improvement."
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AgenciesMFA opens Digital Foundations course to all marketers, clients and media owners
IN 2023, the program had 1,700 participants and 25% of whom were marketers and media owners.
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AgenciesMFA unveils Industry Psychosocial Safety action plan and education programs expansion at AGM
The MFA Awards is also set to mark its 25th anniversary in 2024
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AgenciesGhosts and glamour galore at MFA’s 15th NGEN Halloween
NGEN Halloween was presented by News Corp Australia
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AgenciesSophie Madden reflects on the success of MFA EX, the Awards and how the industry showcased the “We Are The Changers” purpose
Sophie Madden also spoke about celebrating the achievements at the Awards and living out the "We Are The Changers"
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AgenciesMFA Hall of Fame 2023 inductee Belinda Rowe reflects on the honour and the importance of developing DE&I in the industry
"It's also a great honour to be part of a very talented and successful bunch of inductees"
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AgenciesMelissa Fein celebrates Initiative Australia’s hard work and efforts following their landslide win at the MFA Awards
"Awards are never the goal; it’s the inputs that matter, and right now, the inputs are exceptional from our bench of talent...
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AgenciesInitiative Australia wins Grand Prix at the 2023 MFA Awards
Sophie Madden: "The work recognised among the finalists and the winners is up there with the best globally"
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News BrandsYahoo Backstage recognised as the open web’s largest MFA-free supply source
Elizabeth Herbst-Brady said: "We're focused on supporting the industry's dynamic needs, offering trusted paths to premium supply"