Search results for "Kantar"
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AdspendNeed to trim ad spend? Kantar research suggests what you can’t afford to cut
‘Television is great on its own, but even more valuable in the mix making other mediums more effective’
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AgenciesDentsu and Kantar launch Marketing a Better Future study into the role APAC marketers
It found 34% of marketing and insights teams are 'executing against their sustainability plans and measuring progress'
- Business
Kantar reveals its 2023 Media Trends and Predictions report
The insights aim to help media companies and brands navigate 2023 and plan for the future
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AgenciesKantar Australia appoints new head of innovation and product development
• Carla Bonifacio will step into the new role
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AgenciesTaboola announces results of Kantar study into video advertising
• The study measured the effectiveness of video advertising in native environments
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NewsMediaweek Roundup: Hugh Marks, Kantar, NBN, press freedom probe + more
• Kantar, Gary Lineker, Wimbledon, and Scott Cummings sacked
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MarketingTikTok and WARC paper reveals how brands can achieve positive business effects
Alexis Wolf: 'Relevance is an ambition worth pursuing - brands who are willing to dive into its nuance will achieve a closer connection...
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MarketingIAB Ad Effectiveness Council unveil research on the efficacy multi-channel advertising campaigns
Natalie Stanbury: 'The paper advocates not waiting out tough economic conditions... but instead, rebalancing budget across the funnel.'
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NewsForethought appoints Sacha Cody as COO of BrandComms.AI
Sheona Bello was also promoted to chief client officer of BrandComms.AI.
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OpinionAffinity’s Caspar Yuill: Five key takeaways from the 2024 IPAs in London
Every category has norms, rules and traditions. Differentiating between what’s a valuable tradition to uphold, and what rules you can break, is...
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AudioMedia Roundup: Michael Miller on Meta, Anthony De Ceglie calls for Govt support, Nine Radio Perth purge, Territory tops Netflix TV chart
JMo dines with John Laws, The Bear's cookbook king, 2SM hiring spree, 7News Queensland promo ruffles feathers.
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AgenciesMedia buyers on Foxtel’s 2025 upfront: ‘Refreshing’ and ‘promising’ offerings amid ‘more competition than ever’
Lorraine Woods, Daniel Cutrone and Jessica Woods shared their thoughts and opinions on the Foxtel upfront with Mediaweek.
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AgenciesFoxtel Upfront 2025: New partnerships with tvbeat, and with CommBank iQ and Adgile
Nev Hasan: 'Foxtel Media’s partnership with tvbeat is a game changer for our linear offering’
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DataFoxtel Upfront 2025: Amazon joins Video Futures Collective, new research projects into premium digital video advertising impact
Mark Frain: 'Foxtel Media is committed to providing open, reliable data, so you can make the best decisions for your campaigns.'