• This research builds on the foundations laid in 2020 when Powered and The Lab launched “Unboxing a Christmas Like No Other”
• "This is almost a complete turnaround for a world governed by globalisation."
• The director of Powered, Liana Dubois talks to Mediaweek about the biggest version of the event yet
• Powered by Nine has taken over floor 22 of the Nine HQ
• The event will be on the 22nd floor of Nine’s new headquarters
• Nine adding its new publishing assets to this year’s product showcase
Adam Furness: "Consumers are less interested in what brands have to say about themselves and more interested in what their trusted networks...
The store located on Oxford St, Paddington will be open from June 18 to 29.
Boon’s departure comes after Nikki Kenyon resigned as director of Powered in December.
Andy Lee to host A Current Affair in 2023!? First 2023 Upfront sets the bar high
• Dubois will be responsible for Nine’s total marketing and brand strategy
• The key trends emerging for marketers to tap into are less wasteful gifting; inclusion in marketing of the festive season; ‘framily’...
• The research discovered Australians are looking to brands for better representation
• Nine’s Director of Powered, Liana Dubois, comments