Search results for "programmatic solutions"
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AgenciesIMAA will offer general insurance for members, along with 12 other new deals
Sam Buchanan: “This is a major win for the independent media agency sector"
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Agency NewsMagnite’s ClearLine adopted by Nine, Disney Advertising, and Warner Bros. Discovery
ClearLine is an ad server-agnostic solution that gives agencies direct access to premium video
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DigitalYahoo Advertising launches Yahoo Backstage to provide a path to premium publisher inventory
This supports transparency and supply path optimisation, while maximising media spend and advertisers ROI
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StreamingNBCUniversal expands One Platform technology in Australia with Seven West Media
Krishan Bhatia: "We hope to build a more scalable TV advertising ecosystem for the benefit of all participants"
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OutdoorVMO launches DCOOH tool developed with Flashtalking by Mediaocean
DCOOH provides the ability to dynamically optimise creative that can be personalised to the individual screen
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AgenciesOnline Marketing Gurus announces its new partnership with StackAdapt
The partnership will enable the agency to expand its service line and offer clients advanced services
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AgenciesThe Pistol’s Jaime Nosworthy proudly looks back on the agency’s growth so far and their year ahead
Nosworthy also spoke about the agency's journey so far and how they have benefitted from its IMAA membership
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NewsMedia Movers: Peter Holder leaves Daily Mail, Angus Waters joins Sparro, News Corp Australia, Atomic 212°, SMH
Media Movers takes a look at the recent movements announced across the industry during the week of 22/05/23
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DigitalLiveRamp announces partnership with Google Display & Video 360’s PAIR
With PAIR publishers and marketers will be able to securely and privately reconcile their first-party data for marketing use cases
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OutdoorIn Pictures: VMO blows out 20 candles at the Museum of Contemporary Art
VMO also unveiled its new identity and brand positioning at the event
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DigitalPubMatic partners with SeenThis to advance sustainability in media
"We are very excited to be partnering with PubMatic on this initiative"
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OutdoorVMO unveils its new brand positioning as it celebrates its 20th birthday
"Outdoor Done Differently is a position that speaks true to our past and connects to our future"
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DataThe Trade Desk delivers an “outstanding performance” in Q1
"We are well positioned to deliver premium value to our clients and gain share"
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AgenciesScope3 launches its always-on approach to decarbonisation
"Climate Shield makes it easy to factor emissions into campaign decisions"