El Jannah's head of marketing called the collaboration a "significant milestone in enhancing the brand's presence and digital footprint."
Frontiers is an annual event facilitated by Newsamp, with separate events for each media agency group nationwide, as well as independents.
Catalano: "Prophet is on a whole new level. It isn't just a game changer, it is a whole new game."
The Monkeys' Tuvalu campaign was Australia's best-performing work, coming in at #5.
"Many marketers and their agencies are missing a significant opportunity to engage an audience beyond an immediate transaction."
"In the past five years, I’ve seen senior creatives, who’ve been spat out by big agencies, most likely for cost reasons, form...
"With these things, it's better to make a call when your gut tells you versus waiting and seeing."
McDonald's chief customer officer Chris Brown, Telstra chief marketing officer Brent Smart, and DDB's former global CEO Marty O'Halloran were among those...
Collins will be responsible for new client partnerships across the independent agency's entire integrated service offering.
The appeal of TikTok comes in its snackable, short, and sharp format.
Foxtel staff moves – Out: Jacqui Abbott, In: Adrian Christie
The IMAA event will include keynote speeches from Chris Savage, Julia Vargiu and James Zipeure.
The new market leadership team will be led by the newly appointed APAC Co-CEOs Audrey Kuah and Yi-Chung Tay.
Media Movers takes a look at the recent movements announced across the industry during the week of 11/12/23.