Outdoor Channel Asia has announced landmark distribution gains and launches in multiple countries, including its first entry into Australia. The channel has signed distribution deals with Easy TV in the Philippines, Click TV in Papua New Guinea, Cookie TV in Myanmar, PEO TV in Sri Lanka, and Indonesia’s Oona TV.
Outdoor Channel also lands for the first time in Australia through a multimedia content agreement with Seven network and its OTT platform 7Plus. Outdoor Channel-branded premium original productions will initially be available on demand on 7Plus with an expanded offering to launch later in this year.
Outdoor Channel Asia is part of Multi Channels Asia (MCA). MCA managing director Gregg Creevey (pictured) said, “Outdoor Channel continues to grow and cut through with a carefully curated proposition around Real, Life, Adventure.”
Read more news from the Asia media market in Peter Olszewski fortnightly column.