OMD has unveiled the 2024 cohort of its Exec Next program, now in its third year.
The agency’s internal program features eight appointed members who demonstrate outstanding leadership qualities and have been identified as potential future agency leaders.
The cohort will provide counsel to OMD’s national executive team and take on briefs throughout the year to bring fresh thinking, creativity, and innovation to drive the agency forward. They will also attend national executive team meetings for firsthand experience of senior decision-making and receive 1:1 executive mentoring sessions.
“The impact our Exec Nexters have had on our agency is nothing short of remarkable, I am consistently impressed by the motivation and dedication they have for our business,” Amanda Watts, managing director of OMD Sydney and Exec Next program lead, said.
“Bringing a fresh lens to our business ambitions, last year’s cohort launched new initiatives, delivered excellent responses to strategic briefs and made their mark on our national business strategy. I cannot wait to work with our new cohort and see what they create for OMD.”
Raina Vijay, performance director – OMD Melbourne, and Alex Mencinsky, senior account manager – OMD Sydney, are two of the newly-appointed OMD Exec Nexters for 2024.
“I am beyond thrilled to be selected for the OMD Exec Next program,” Vijay said of joining the program. “Just one year into my time with OMD and in the Australian market, this opportunity to collaborate with OMD’s experienced executive team will be invaluable as I continue to grow and develop within my career.
“I’m eager to contribute to the agency’s success alongside my fellow Exec Nexters. I can’t wait to get started, absorb as much as possible and put my stamp on OMD.”
Mencinsky added: “OMD is full of amazing talent and Exec Next is an invaluable opportunity to learn from the best in our business.
“I’m excited to step outside of my day-to-day role and tackle broader agency challenges alongside this year’s cohort. With the media industry changing so rapidly, I’m keen to learn how our national executive team adapt and stay ahead of the curve. Let’s see what we can achieve as the next generation.”
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Top image: First row L-R: Sophie Nicol (partnerships manager), Raina Vijay (performance director), Emma Hook (account director, entertainment partnerships), Meghan Papadoulis (investment director).
Second row L-R: Annabel Williams (account director), Andrew Hudson (account sirector), Hattie Dinger (account director, entertainment partnerships), Alex Mencinsky (senior account manager)