Nine has appointed Matt Granger to head up the company’s national sports sales team focused on growing premium revenues in key sporting properties.
Granger will take on the role of Nine’s director of sales – sport and previously held senior sales roles, including commercial director, for Australian Radio Network (ARN) for the past six years.
“Matt is a fantastic appointment for Nine,” said Richard Hunwick, director of sales – television. “He has a strong commercial background across both television, digital and radio and is the right person to continue to drive the growth of our premium sports revenue.”
Granger replaces Sam Brennan, who was promoted last year to director of sales – Melbourne, leading Nine’s sales operation across the city.
“It’s an exciting time to be joining Nine,” Granger said. “Wide World of Sports (WWOS) is recognised across the world as leading the way in sports broadcasting and with franchises like NRL, netball and the US Masters Golf, all kicking off in the next six weeks, there is a great opportunity to drive growth through WWOS’ proven track record in partnering and integrating client brands within the unique environment of sport.”
Granger has previously held senior sales roles at ARN, where he was promoted from national agency sales director to commercial director, and the Seven Network.
Granger will report to Richard Hunwick and starts on March 5.