Nielsen Twitter TV Ratings w/c 07/02

Nielsen Twitter TV Ratings: I’m A Celebrity and Superbowl top

Ten’s I’m A Celebrity… Get Me Out Of Here! has topped last week’s Nielsen Twitter TV Ratings, scoring a unique Twitter audience of 74.9k with 345.6k impressions and 3.4k tweets. The ABC’s Q&A – which invites viewers to tweet questions and comments before aggregating some on screen – saw 18k tweets and 1.3m impressions to an audience of just 58.3k.

NTTR_top5_nonsport_wc7_02_2016

Source: Nielsen Australia. Rankings based on Unique Audience for relevant Australian Twitter activity and includes live/new episodes only.

In sport, the Denver Broncos’ Superbowl victory on 7mate and ESPN saw 3.3m impressions for a Twitter audience of 239.4k. The first two days of the Oz v NZ test both had audiences of close to 100k, and saw over 500k impressions each. 

Source: Nielsen Australia. Rankings based on Unique Audience for relevant Australian Twitter activity and includes live events only. For simulcast events, the metrics reflect the highest Unique Audience across all airing networks, denoted with an asterisk.

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