The AFL Grand Final telecast on Seven last Saturday was not only the biggest TV football on the weekend, it registered the highest number of social media interactions – 2.7m, just on 700,000 more than the NRL Grand Final telecast by Nine on Sunday.
The Brownlow Medal, #3 on the chart and also telecast by Seven, was almost 2.5m behind the social traffic generated by the Grand Final.
By contrast it seems hardly worth counting the non-sport traffic this week! Just two programs made it over 30,000 – both episodes of The Bachelorette – while there was nothing else over 10,000 interactions.
