Australian marketers to increase AI budgets as adoption continues to ramp up: Canva data
Zach Kitschke: 'AI in marketing is no longer an experiment—it’s an essential strategy. If you’re not leveraging GenAI to drive creativity, efficiency, and measurable results, you’re already behind.'
by Alisha Buaya – Mar 4, 2025
Los Angeles Tourism launches "We Love LA" in Australia
Adam Burke: '"We Love LA" isn’t just a tagline – it highlights the passion, optimism, and commitment we have for our community.'
by Alisha Buaya – Mar 4, 2025
CommBank brings NYC hot dogs to Melbourne for the launch of Travel Booking via M&C Saatchi Group
Daniel Borghesi: 'It's about much more than Johnny G’s signature recipe leaving the States for the first time, it’s about bringing the world closer than ever - to all Aussies with a travel bug.'
by Alisha Buaya – Mar 4, 2025
Fuller makes three senior appointments
Will Fuller: 'We are committed to delivering world-class brand and creative solutions, and we know that investing in top talent is the key to making that happen.'
by Alisha Buaya – Mar 4, 2025
Today the Brave promotes client services director from within
Jaimes Leggett: 'Cosmo is a gun. He cares about the team, our work and clients in equal measure. There is no better person to step up to the plate.'
by Alisha Buaya – Mar 4, 2025
Guardian Australia strengthens editorial team with key appointments
Lenore Taylor: 'The appointments reflect the outlet’s commitment to strengthening its newsroom with experienced talent while fostering internal growth'.
by Natasha Lee – Mar 4, 2025
R/GA returns to being privately owned after 23 years as part of IPG
Robin Forbes: 'There’s never been a better time and there is no better company than R/GA to implement a new model for this new environment.'
by Alisha Buaya – Mar 4, 2025
Universal Music Australia and New Zealand announce leadership transition
Myra Hemara: 'The legacy Adam Holt has created for our artists and staff has provided an incredible foundation.'
by Natasha Lee – Mar 4, 2025
Paramount+ partners with NEL Restaurant for Yellowjackets Season 3
Louise Crompton: 'It's not just about watching a show - it's about allowing fans to feel as though they're stepping into the world of Yellowjackets.'
by Natasha Lee – Mar 4, 2025
Nine under pressure as MAFS probe sparks brand concerns
Joshua Fox: 'Every year gets more extreme ... Where’s the line?”
by Natasha Lee – Mar 4, 2025
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