Network Ten has appointed Mel Cornford as managing editor of ten daily.
Ten daily is Network Ten’s soon-to-launch stand-alone, mobile-optimised website that will be carry short-form video content and offer premium and exclusive entertainment, lifestyle, opinion, news and sport content.
Ten’s chief content officer Beverley McGarvey told Mediaweek last week ten daily is on track to launch in the next few months.
At ten daily, Cornford joins Lisa Wilkinson, who was appointed executive editor earlier this year. More editorial appointments will be announced soon.
Wilkinson’s ten daily role is in addition to her hosting Network Ten’s award-winning news and current affairs program, The Project, with co-hosts Carrie Bickmore, Waleed Aly and Peter Helliar, as well as hosting The Sunday Project.
Cornford joined Network Ten in 2016 as project lead on ten daily and has played a key role in developing the new website.
Before she joined Network Ten, Cornford spent more than 10 years working in digital editorial production, content, commercial, strategy and staff management for industry-leading organisations.
Most recently Cornford was head of Yahoo7’s lifestyle, entertainment and travel division, leading the launch team for Yahoo7’s lifestyle and entertainment platform, Be. She has also held senior editorial roles at News Corp Australia, including online editor of body+soul and senior digital producer at Vogue Australia.
Network Ten general manager digital, Liz Baldwin, said: “Mel has been integral to the creation of ten daily and I’m delighted to welcome her as the website’s managing editor.
“Mel’s impressive background leading digital editorial teams across many top online brands made her perfect for the role and her editorial vision has been key to the development to ten daily.
“Together with Lisa as executive editor of ten daily, we have an impressive editorial team dedicated to bringing a fresh entertainment and news brand to Australians everywhere.”