Mediaweek Podcast – Radio Industry – Ep 8


[audio:http://mediaweekpodcasts.com/audio/MediaweekRadio008.mp3]
Mediaweek’s Radio Industry Podcast
Episode 008
Click Play Above or Right-Click Here To Download MP3

PANEL
* Graham Mott – Group General Manager – Fairfax Radio
* James Manning – Editor – Mediaweek
* Brenden Wood – Moderator

TOPICS
* The Fairfax Radio Network
* Fairfax Radio will be launching two new digital music radio formats in August
* 2WS’s conversion from AM to FM
* Graham’s opinion on each digital station already being broadcast by Austereo, DMG & ARN.
* The advertiser model on Fairfax Radio’s digital radio stations
* The identification of new talent
* Ben Fordham’s fill-in role on 2UE breakfast
* Is 2UE targeting a younger audience?
* 2GB’s dominance in the Sydney market
* SEN’s sports format
* The younger demographic is time poor and doesn’t contribute great time spent listening
* Jamie Dunn’s attack of Doug Mulray on Sydney radio
* Radio’s slice of the advertising pie
* Talk presenters and their public brawls
* Paul Dowsley’s urgent 1999 phone call to Graham Mott
* The merging of 2GB and 2UE
* John Singleton’s attack on advertising agencies
* Fairfax Radio monitors the amount of commercials that are aired on 2GB
* 4BC and 4BH in the Brisbane radio market
* The recruitment of former ARN & Austereo executive David McDonald
* Recruiting Jamie Dunn to host the 4BC breakfast show
* 6PR and 96FM in Perth
* Would Fairfax Radio consider selling 96FM?
* Gary Shannon’s move back to breakfast resulted in the loss of the 96FM Program Director
* Fairfax Radio’s approach in analyzing ratings
* Hamish & Andy’s success
* The effect of news events on radio ratings
* The Victorian Royal Commission has been told that the emergency services directed residents to listen to ABC radio during the 2009 Victorian bushfires
* The corporate culture of the AFL and NRL
* 3AW and 6PR have just signed a new broadcast rights agreement with the AFL
* The additional AFL game that 3AW and 6PR are able to broadcast each week
* The stars of 3AW & 6PR football broadcasting – Denis Cometti, Nathan Buckley, Robert Walls & Tony Shaw
* The AFL’s new broadcast rights agreement with SEN, 774 ABC & Triple M
* Broadcasting AFL football on the web
* Future bidders for the AFL broadcasting rights could include Telstra
* Click here for part two of this Mediaweek podcast

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