Mediaweek’s Media Movers charts the biggest people moves in the industry over the past week.
Nicola Barnes
iProspect has promoted Nicola Barnes, group investment director NSW & Victoria, to head of investment. She will lead the agency’s investment team as it focuses on driving accelerated growth outcomes for clients.
Barnes has been with the dentsu agency for nearly four years, first as group investment director for NSW, before adding Victoria to her remit nearly two years ago. She has previously worked for dentsu sister agency, Carat, as investment director and has also worked in media agencies in London.
After a 16-year journey with Triple M, Gus Worland has announced that he is leaving the station at the end of the year.
Worland, who initially joined Triple M as a member of the Sydney Grill Team, has most recently hosted The Rush Hour on 104.9 Triple M Sydney, delivering to audiences his blend of humour and passion.
Rebecca Darley has resigned from Domain Group as chief marketing officer and managing director—consumer division, to take up her new role as group chief marketing officer of TPG Telecom. She departs from the property marketplace company in December after two years in the role.
Bronwyn van der Merwe and Matt Michael
Accenture Song has appointed two new leaders who will succeed Mark Green, following his appointment as global CEO of Droga5, and relocation to New York.
Bronwyn van der Merwe has been appointed Accenture Song lead for Australia and New Zealand, effective October 15, 2024. With over 20 years’ experience in the design and innovation space, Bronwyn is currently the Service practice lead at Accenture Song ANZ, having rejoined the company in 2023 after a stint as VP of Design at Culture Amp.
Matt Michael will step up to the position of CEO Droga5 in Australia and New Zealand from December 1st, following The Monkeys integration into Droga5.
Wavemaker has scaled up the strategic expertise of its Melbourne office with a senior inter-office appointment and two promotions.
Joining the GroupM media agency is Stephen Drawbridge who will take on the role of strategy partner, tasked with leading strategy for Mondelez as well as other Wavemaker clients.
Head of digital Kristy Kinzett will take on the new role of managing partner in recognition of her innovative and results-driven work on L’Oréal and will be responsible for dialling up integrated digital and performance thinking across all Wavemaker campaigns.
Steve Thornton will step up from his current role as planning director on Mondelez to take the reins as Head of Planning Melbourne, tasked with driving the agency’s planning principles across all clients. An experienced digital marketer, Steve has been at Wavemaker Melbourne for close to five years.
Ricky Chanana
PubMatic has appointed Ricky Chanana as director, advertiser solutions for Australia and New Zealand (ANZ).
In this role, Chanana will be responsible for leading the adtech company’s advertiser solutions business across the region, working closely with key agency and brand partners to drive growth and strengthen relationships across the programmatic landscape.
Melbourne Social Co has welcomed Ebony Coatsworth, as a social media executive. Coatsworth has carved out a really successful personal brand, marketing community and podcast series in ‘Can I Buy You A Coffee’ over the past few years, and we are thrilled to welcome her to the agency.
Amy Torpy also joins the agency as an account manager, bringing a wealth of experience across property and hotel portfolios.
Medium Rare Content Agency has announced the appointment of Claire Bradley as general manager of the Coles account.
In the newly created leadership role, Bradley will supercharge the supermarket brand’s content marketing strategy by developing content that drives growth and engagement across both owned and paid channels.
SBS has appointed Nakul Legha as head of scripted to oversee all of the broadcaster’s commissioned scripted content.
Legha joined SBS in January as commissioning editor and has played a key role in the production and ongoing development of SBS’s slate of locally commissioned scripted programs, including the new SBS Original romantic drama, Four Years Later.
Jessica Radburn
The ABC has appointed audio executive Jessica Radburn to the new position of head of audio on demand.
She will lead the ABC’s audio-on-demand strategy including the commissioning and development processes. She will manage the growing podcast slate to ensure it aligns to the ABC’s audience priorities across all its key brands.
Clemenger BBDO has optimised its AI capabilities with four new promotions. The appointments see long-time Clems creative Ant Phillips promoted from GCD to ECD, creative team Riana McKenzie and Zoe Perrin promoted to senior creative roles, and Ben Bryan from junior to mid-weight art director.
Gabby Corcoran has been appointed sales director for independent new business at Channel Factory.
Corcoran joins the team with over a decade of experience in digital media sales, having previously held senior titles at oOh!, Adshel, Fairfax Media, and Bauer Media.
Zoe Goodhardt has been promoted to partner at Tag, the Melbourne-based digital agency.
Goodhardt, who is also head of growth and marketing, will focus on expanding the agency’s presence across the east coast of Australia and continue building momentum in the United States, where TAG works with clients in the health industry.
Top image: Ben Bryan, Ant Phillips (standing), Adrián Flores (sitting), Riana McKenzie and Zoe Perrin.