Media Moments 2017: Jason Tonelli, Publicis Media

Agency execs name their top media moments from 2017

To help us analyse the year we have called on executives from Australia’s finest media agencies. Special thanks to all those who took part and, to those who didn’t, we will be after you next year! Most popular references included listening to Spotify or Triple J’s Ben and Liam, while a lot of respondents enjoyed the OMD Big Day Outs!

Jason Tonelli, ANZ Chief Digital and Technology Officer, Publicis Media

Best event you attended in 2017?

I was lucky enough through the Publicis Groupe to be part of a global pitch unit recently and being part of that experience was a great learning experience.

Favourite breakfast radio show?

Unfortunately, I don’t listen as I made the conscious effort this year to use my drive time to catch up on some reading through audio books – 15 books and counting for the year!

TV show on any platform you can’t get enough of?

The Crown – hooked me early with the quality of the content.

Memorable media moment from 2017?

Serena Williams challenging a couple of guys to a tennis match and recording it on social.

New Year’s Resolution?

Take more notes!

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