Are Media’s marie claire has launched a modern redesign of its monthly print edition as the brand marks 30 years in Australia. The refresh debuts in the March 2025 issue, available today, featuring an exclusive cover shoot and interview with Renée Zellweger.
The redesign is part of a year-long anniversary campaign, which will include special events, a refreshed look across print and digital, and a bumper birthday issue in September. Alongside the print update, marie claire will roll out enhanced digital content, including exclusive video executions integrated across its platforms.
marie claire cover girl – Renée Zellweger
Editor, Georgie McCourt, said: “marie claire has always been the thinking woman’s brand, delivering an unrivalled mix of style and substance to our smart, affluent audience. This new, reimagined edition is the first step in a whole new chapter for the brand.
“Our vision for marie claire is to continue to create a movement that celebrates creativity, diversity, and the extraordinary narratives of women across the nation,” McCourt said.
To mark the anniversary, the publication will introduce new editorial sections designed to further engage its Australian audience.
The “Worth It” section will focus on luxury fashion and accessories, offering a curated guide to effortless style. It will also embrace affordable fashion, with new pages dedicated to high-low styling placed at the front of the magazine.
marie claire editor, Georgie McCourt.
The “Curated By” section will go beyond traditional recommendations, highlighting emerging talents, travel destinations, and design pieces selected by the editorial team. The refreshed edition will also include first-person beauty essays and an expanded focus on health, travel, and lifestyle trends.
Are Media general manager of luxury, Nicky Briger, said: “marie claire stands tall as Australia’s pre-eminent fashion publication over the past three decades. We have bridged traditional print luxury with innovative digital storytelling, something that allows us to create a media experience that is as multifaceted and dynamic as the women we talk to.”