Komo, the Perth-founded audience engagement SaaS platform, has announced the senior leadership appointment of Niel Isdale as chief revenue officer as it launches its Sydney office.
The launch of Komo’s Sydney base will service and expand its portfolio of clients increasingly seeking to ‘own the moment’ with quality of attention over volume of impressions.
Isdale assumed the newly created role of chief revenue officer, with responsibility across marketing, sales, customer success and revenue operations.
Isdale brings 11 years of experience in leadership roles, including two years at LinkedIn where he led the post-sales business across Australia and New Zealand as head of customer success for corporate enterprise and mid-market, and for SMB and staffing.
The appointment will allow Komo co-founder and CEO Joel Steel to focus on the impending Series A fund-raising, new market opportunities and acquisitions to fuel sustainable and responsible growth for the business.
Isdale: “It was Joel’s vision that inspired me to join the leadership team. With great foundations in place, we now have the chance to create even greater opportunities for our customers and our people as we grow teams and our capabilities to meet our clients’ needs, for both where they are today and where they, the tech and the market are heading tomorrow.”
Steel welcomed Isdale’s revenue and value-led leadership expertise. He said: “We are growing fast and loving it. Now, with a dedicated Sydney office, expanding team and an expert the calibre of Niel taking leadership responsibility for connecting our revenue related functions, we are in an even stronger position to drive growth of our platform and enterprise subscriber base.”
“That growth will be fuelled by meeting the needs of a growing pool of marketers who want to maximise attention moments, capture zero- and first-party data and communicate with consumers one-on-one, all in a fun and non-intrusive way through meaningful and real-time engagement that cuts through the clutter.”
Isdale will head a newly formed Sydney team that includes recently announced sales manager Robbie Bridge and account executive Tom Morrison, along with a growing marketing and sales development team, with more appointments to follow in coming weeks.
The founding of a Sydney office follows recent new business wins including Goodman Fielder, Body Science and several leading shopping centre groups and the introduction of Komo’s new ‘Own the Moment’ positioning for gaining attention in an increasingly distracted and privacy focused digital world.
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Top image: Joel Steel and Niel Isdale