Nine has appointed Andrew Cann and Andrew Nicholls to senior roles in Nine’s sport commercial leadership team, in a move that further supercharges Nine’s enviable sports marketing platform as it engages with the market on its Olympic commercial offering.
As director of sales – Olympic Games, Cann will lead the development of Nine’s Olympic commercial strategy and implementation across all platforms, providing opportunities for brands within Nine’s Olympic coverage never before available in Australia.
Nicholls has been appointed as director of sales operations – sport and Olympic Games and will lead the sports operations strategy and implementation across the Olympics and all of their sports platforms, continuing to drive the evolution of connecting its sports assets for brands.
Both will report to the director of sales – sport and Olympic Games, Matthew Granger.
Matthew Granger, director of sales sport and Olympic Games, said: “Both these appointments herald a new era in growing Nine’s mega sport marketing platform. Andrew Cann brings a depth of experience and passion in sport from both his roles at Nine and his time at the AFL. He is the perfect person to drive and lead our Olympics proposition.”
“Andrew Nicholls’ media sport pedigree is without peer. His experience and expertise across all elements of the sport media landscape makes him the perfect addition to our team to assist Nine in enabling brands to make the most of our unrivalled content ecosystem. I am delighted Andrew will be part of team sport at Nine as we continue to unlock those advantages for our partners.”
Cann has most recently been group business director in Melbourne for Nine, having worked previously in sport sales at Nine and with the AFL Commercial Team.
Andrew Cann said: “I am pumped to be joining the sport team to lead Nine’s Olympic offering for what will be an unforgettable Olympic Games for both audiences and brands. With the strengths of Nine’s content platforms and the proven track record of WWOS, I can’t wait to work with brands to unlock and connect them with audiences in a way, and on a scale, never seen before in this country. The Olympic Games are a unique and special event, and I feel privileged to be part of Nines Olympic journey. Bring on Paris 2024!”
Nicholls has most recently run his own media and sport consultancy firm, having worked previously as director of sport-network sales and head of sport sales strategy at Seven west media.
Both will commence their roles in the coming weeks.