Hoyts has promoted Stephanie Mills as the director of sales, marketing and content. She was previously the head of studio relations in Australia and New Zealand, and was the first woman in the company to hold that position.
In her new role, Mills will look after Hoyts’s marketing, programming and corporate solutions departments. Brad Eaton and Ellisa Woodham will assist Mills. Eaton has returned to Hoyts as general manager of corporate solutions and loyalty after heading up the now-sold Kiosk business.
Tyrone Dodds has been promoted to the role of director of property and business development. Dodds spearheaded the rollout of the Hoyts Recliner experience. By the end of 2018, over 80% of Hoyts cinemas will have powered recliners. In his new role, Dodds’s remit will include driving long-term growth, as well as leading innovation through design and technology.
Hoyts Group CEO and president Damian Keogh said: “Tyrone’s ability to challenge the status quo and re-imagine the cinema experience has raised the benchmark for us and the entire industry. His portfolio now expands to include business development and new concepts to ensure we continue to evolve.”