History Will Be Kind grows with three new hires and team promotions

Rinca Capewell, Tayla Appleby and Helen Little join the comms agency.

History Will Be Kind (HWBK) has revealed three new hires and three internal promotions.

Helen Little has joined HWBK as senior account director. Her previous experience includes work across a range of global media, consumer and third-sector brands including Guardian News & Media, UK child protection charity the NSPCC, as well as Disney and Universal Pictures.

Rinca Capewell steps into the role of account coordinator. Prior to joining HWBK, she worked at Blackmores Group as event and marketing coordinator where she supported execution at major pharmacy and allied health events, along with strategy development.

Tayla Appleby, a graduate in public relations, communications and commerce, also joins HWBK as account coordinator. Tayla previously interned at Pet Circle, where she supported media relations, influencer marketing and partnership projects.

Alongside these new hires, Georgie Wilson has stepped into the role of senior account director, Sam Hayes is now account director and Sophie Moudawar has been promoted to integrated account executive.

EJ Granleese, founder and CEO of History Will Be Kind, said: “We’re thrilled to welcome Helen, Rinca, and Tayla to the HWBK team. Their collective experience, creativity, and passion for storytelling will be invaluable as we continue to push the boundaries of what’s possible for our clients.

“As an agency committed to fostering growth and creating opportunities for talented communications professionals across sectors, we also couldn’t be prouder of Georgie, Sam, and Sophie’s achievements and career progression. We’re excited to continue making history with a stellar team.”

Top image: from left to right: Rinca Capewell, account coordinator, Tayla Appleby, account coordinator, Helen Little, senior account director

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