Fox Sports launches pop-up channel for RWC 2015

Never Underestimate an Aussie – Fox Sports launches Rugby World Cup coverage

By Sally Rawsthorne

Fox Sports RWC•  The only place to see all 48 matches LIVE in HD, with no ad-breaks during play.
•  A 24-hour dedicated Rugby channel.
•  Dedicated channel launches on FOX SPORTS 502 at 6.30pm on Monday 14
September.
•  Extensive pre and post-match coverage; an additional two entertainment shows
(World Cup Weekly & Cup Runneth Over) and a new Rugby series (Rugby
Legends).
•  Rugby HQ direct from London.
•  The only Australian commentary team on the ground in England.
•  Australia’s most experienced commentary team including John Eales, George
Gregan, Phil Kearns, Tim Horan, Greg Martin, Rod Kafer and Greg Clark; featuring five members of the Wallabies 1999 World Cup winning squad (Eales, Kearns, Gregan, Kafer, Horan).
•  Extensive coverage and video highlights as Australia’s official digital publisher.
•  Foxsports.com.au RWC 2015 dedicated section plus a suite of complementary
digital products.
•  Round-the-clock FOX SPORTS News 500 coverage.

Fox Sports’ Clive Churchill Studio was transformed into a little piece of Britain for Friday’s launch of next month’s Rugby World Cup in the UK. Resplendent with Buckingham Palace guards and “British Breakfast” options baked beans and strawberries and cream, guests entered to the strains of “Advance Australia Fair” and found a place among the makeshift stadium bleachers.

Journalists, ARU officials, MCN staff and advertising partners from Emirates, Land Rover and Asahi heard from Fox Sports’ Patrick Delany and Nick McArdle, who introduced the upcoming tournament as rugby’s showpiece event.

For its duration, Fox Sports has created a 24/7 pop-up channel dedicated to the tournament, which is the only place in Australia to see all 48 matches broadcast live and in high definition. As well as broadcasting the matches live, Channel 502 will host additional programming including Rugby Legends, Rugby HQ, World Cup Weekly and Cup Runneth Over.

The subscription television network also has the digital rights to the tournament, offering digital coverage and video highlights of the tournament across all decides.

Fox Sports’ Greg Clark, John Eales, George Gregan, Phil Kearns, Tim Horan, Greg Martin, Rod Kafer and Nick McArdle will form the RWC’s commentary team, offering an impressive 62 World Cup games between them. Despite the Wallbies’ less than impressive performance over the past few years, the panel of rugby legends concurred that Australia has a good chance of a good World Cup. As the Fox Sports promo says – Never understimate an Aussie!

 

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