At the Seven Upfront in October, Seven announced the return of the most successful dating show in Australian TV history in Farmer Wants a Wife, which will air Sunday, July, 26 at 7 pm.
The show initially aired on Channel Nine between 2007-2012 with a brief return in 2016, and will now air on its new home on Seven, despite a delay due to COVID-19 the show will air in July 2020.
With nine marriages and 20 babies in Australia and 147 marriages and 280 babies worldwide. The show is back with a new crop of single farmers who are ready to find their soulmate in the shows 10th season.
The farmers on the latest rendition of the show are:
Alex, 29, Sheep and Cattle Farmer: From Cunnamulla in South West Queensland, The self-described ‘love virgin’ says falling in love and starting a family is the number one priority in his life.
Harry, 29, Grapes, Cotton and Sheep Farner: The small-town country boy from Goolgowi, NSW with a big heart says he would be a supportive husband and a red hot dad/
Neil, 43, Merino Sheep Farmer: From Crookwell, NSW Neil can make the bed, cook lasagne and quote Dirty Dancing line by line.
Nick, 44, Vineyard: After recently moving back to Australia after 27 years in Los Angeles, Nick is looking for true love and someone to push him to be a better man.
Sam, 28, Tropical Fruit: The third-generation farmer from Innisfall in North Queensland, is close to his Sicilian family and described it as a deal-breaker if a prospective partner doesn’t love food.
Each Farmer will choose their eight favourite applicants who were selected from thousands of potential wives who applied online. After a series of dates the farmers will then choose four of them to come back to their farm for a month.
Seven’s director of production Andrew Backwell told Mediaweek earlier this month about the production of Farmer Wants a Wife: “It has all been delivered and starts on air soon. We are very happy with the way it has come up. It is almost an antidote to Married at First Sight. It offers genuine love affairs, a bit of Mills & Boon. We genuinely want the relationships to work. It is about going back to basics and helping couples finding true love.”
Television presenter Natalie Gruzlewski will make her primetime return in 2020 as host of Farmer Wants A Wife.
Gruzlewski hosted eight seasons of Farmer Wants a Wife between 2007-2012 when it was broadcast on Nine. Since stepping away from television in 2014, the Gold Coast-based personality has focused on raising her family, but she couldn’t pass up the opportunity to helm the return of the feel-good, matchmaking format.
“I’m excited to be returning to TV for Farmer. It’s a privilege to be a part of the show and witness those special connections as they start to form,” said Gruzlewski. “I’ve seen firsthand how this process can change lives and I can’t wait to get back into it.”
Seven’s director of network programming Angus Ross said: “Natalie radiates natural warmth and sincerity and we’re delighted to welcome her to the Seven family.
“Farmer is the original true romance show, delivering more happy endings than any other, and Natalie is the perfect choice to help guide our new crop of single farmers in their search for love.”
Toyota Australia, IGA, Youfoodz, BUPA, Lilydale, Horticulture Australia and Mayvers, have all been confirmed as sponsors of Farmer Wants a Wife. All partners will feature throughout Farmer Wants A Wife.
Natalie Harvey, SWM network sales director, said there had been a strong response to the unique proposition offered by Farmer Wants A Wife. “We’re so excited with the response Farmer Wants A Wife has had in the market.
“It provides an authentic and safe environment for brands to align with real love stories that will capture the hearts of Australians. It’s the world’s most successful dating show, including here in Australia where it’s sparked nine marriages and 20 babies. Our partners are keen for Farmer to get underway to share their brands and products with this much-loved show and its highly engaged audience.”
“Farmer will also be part of our EAVE proposition enabling increased engagement and cut- through for brands. We have seen a very positive impact in terms of audience retention in a decluttered advertising environment through Big Brother and expect to see a similar result for Farmer.”
Farmer Wants A Wife is a Fremantle and Eureka co-production for Channel Seven.