Crocmedia’s New South Wales team is embarking on a roadshow to key agencies to introduce themselves to the market. With a strong footprint in Victoria, the business wants to ensure agencies and client partners understand the full depth of the business and resources accessible by partnering with Crocmedia.
Taking place throughout September in Sydney, the sessions will offer agencies an insight into Crocmedia’s capability to deliver brand stories nationally across Australia over multiple platforms including radio, television, online, in-stadium and events.
Crocmedia reaches over 3 million people each week. Crocmedia is Australia’s largest syndicator of radio sports content, creating over 300 hours of radio per week and broadcasting via hundreds of stations around the country.
This summer Crocmedia’s coverage of the Big Bash League will present a number of opportunities for agencies.
Crocmedia’s Sydney commercial team includes Sarah Boon, Liam Scullin, Tom Drinkwater and Anna Mace, led by national director of sales Emily McGrath.
McGrath said of the team, “It’s time to make sure that Crocmedia is front of mind when our Sydney-based clients are considering the opportunities in the sporting landscape. We’ll call on our talent pool to join us in the offices of our agency partners, and will be offering some great initiatives for engagement at the events.”
Sessions will run 30-40 minutes and are hosted by commentator Russell Barwick, and Crocmedia’s Emily McGrath.
Agency teams at the catered roadshow will have the chance to win an NRL Grand Final Experience, with the Q&A-style sessions presenting an opportunity to converse directly with past and present sporting stars present at each event.