Cricket Australia signs six-year radio rights deals with ABC, Macquarie Media and Crocmedia

• Cricket radio deals commence from 2018-19 season for six years

• Cricket radio deals commence from 2018-19 season for six years
• ABC to deliver guaranteed national coverage of all Women’s International and Rebel WBBL matches
• KFC BBL to receive national coverage through Macquarie Media and Crocmedia agreements

Cricket Australia has announced the signing of new six-year radio partnerships with the ABC, Macquarie Media Limited (MML) and Crocmedia, commencing from the 2018-19 season.

The new agreements mean for the first time all Rebel Women’s Big Bash League (WBBL) matches will receive national radio coverage together with continued coverage of all Women’s Internationals, all Men’s Internationals and all KFC Big Bash League (BBL) matches.

ABC will continue its commitment to delivering national coverage of all Men’s International and Women’s International cricket and for the first time will also provide coverage of every match of WBBL cricket, available across Australia via a mix of digital and AM/FM channels, in effect becoming the radio home of women’s cricket. The ABC will also call Prime Minister’s XI and Governor General’s XI matches, which will be available via digital channels.

Macquarie Media’s new dedicated Macquarie Sports Radio channel in Brisbane, Sydney, Melbourne and Perth will cover all Men’s and Women’s Internationals and every match of the BBL, complemented with MML’s Perth 6PR AM broadcasting selected Men’s International matches and all Perth Scorcher matches.

Crocmedia will also hold the exclusive regional commercial radio rights to further expand cricket’s reach via its syndicated regional networks, and will also cover on SEN in Melbourne all Men’s Tests and all BBL matches.

The deals grant digital streaming rights to radio partners to provide coverage above and beyond the traditional AM/FM channels. All matches broadcast as part of the radio rights deal will also be made available to stream via Cricket Australia’s digital platforms.

Subscribe to the Mediaweek Morning Report with the form below.




Recent News

To Top