Kent was stood down from his media roles last year
"Our new campaign is a celebration and an invitation to all sports lovers."
Matches will play out with coverage beginning at 4.30pm AEDT
The game drew plenty of attention, particularly with the arrival of Chiefs Tight End Travis Kelce's girlfriend, Taylor Swift.
The competition saw industry members work to predict the big ad moments from Monday’s Super Bowl.
"Alongside music entertainers and cultural trailblazers, athletes drive the creator economy."
The move would give Entain the opportunity to break up Sky Racing's monopoly on racing.
"We’re aiming to engage sports organisations, coaches, businesses and all levels of government to make the change needed."
"Let's do something out of this world."
All eyes will be on Travis Kelce’s support crew in the crowd, including his partner, Taylor Swift
The report examines the new sports media landscape, the challenges and opportunities for brand advertisers.
Super Bowl LVIII advertisers are spending an average of $7 million for a 30-second spot.
Moscow confirms Putin interview, TV ratings, The Front Bar, NRL, Vince McMahon
Joint venture in the USA bringing together ESPN, Fox and Warner Bros Discovery
After over a decade in PR industry, Fox Footy channel’s PR chief goes it alone
"This exciting new partnership brings together two of Australia’s most-loved brands."
The captains of each team have also been revealed
Meltwater conducted additional analysis using its AI-powered visual listening and company search capabilities via logo recognition.
