"What we are seeing is the evolution of social content from a commercial point of view."
Michael Cohen’s testimony, Fico shooting, TV’s news bosses, NFL’s Netflix Christmas
Publisher partnering with specialists for media, accommodation, and travel divisions.
“The creative empowers and celebrates diverse migrant and refugee experiences."
The Broadsheet Tasmania vertical will remain dark for the campaign period before returning to the original white background.
Head of sales on outlook, targeting, strategy, and why News Australia doesn’t sell Foxtel.
“The real benefit is that your customers are able to shop right from the point of inspiration.”
"We understand that every marketer’s goal is to connect meaningfully with their audience."
The expansion of Shorts into in-article placements means vertical video ads will find engaged audiences within the articles they’re reading.
Pippa Leary said News Corp "is leading the industry in unlocking the value of first-party data.”
"In order to better support the needs of our agency partners, we’ve restructured our local agency team."
The Magnite Streaming SSP will provide the tools to manage and optimise 9Now inventory across multiple demand sources.
"We are still talking about print and the physical printed paper when news is now a much more omni-channel concept.”
The move is part of Man of Many's broader strategy to host larger events following its partnership with NBC Universal to stage...
Meta, News Corp restructure, Google deal, Plan for Paramount, ABC multichannels
Foxtel and Binge numbers slip, Kayo climbs, price rises lift revenues, $13m spend on Hubbl launch
"These things are designed to make creative production a lot more seamless, a lot more efficient for advertisers."
AiMCO council chair Tegan Boorman will lead the webinar.
