The podcast duo will take turns making fun of each other via a billboard.
Whether it’s a fake celebrity ambassador, mixed reality stunt, or anamorphic billboards, bending reality is engaging audiences, writes Amplify's Lucinda O'Brien.
This week, the category breakdowns have been released.
The renewed contract will see oOh! convert hundreds of classic format panels to digital LED screens
In 2023, the Mardi Gras parade saw Oxford Street record a 78% audience increase.
Among those promoted are Winston Stening, Tom Newton and Shannon Randall.
The win follows a reported 12% upswing in OOH industry revenue.
"We've been working hard with a dedicated team and strategies in place for a number of years now."
In 93 years, the Good Friday Appeal has raised over $444 million for sick children and their families
This number is up from an adjusted figure of $1,063.6 million for 2022.
oOh! Media has reported its full year results for 2023, headlined by 7% revenue growth to $633.9m and a 10% jump in...
The billboard was a collaborative effort from Bega, Thinkerbell, and Starcom.
The integrated campaign will be seen across the Melbourne CBD and Sydney’s inner west and eastern suburbs until April.
Failure to address sustainability risks may lead to financial repercussions, including reduced access to capital.
Every joins oOh! from the NRL, where he was the executive general manager of strategy and transformation.
Clementson will join the company’s executive leadership team from 1 February, with Hines leaving 30 April.
Freel commences the role on February 12.
The outdoor media company will continue to represent media within Fitness First, Goodlife Health Clubs, and ZAP Fitness across Australia.