Cobb began in the role left vacant by Nicole Bardsley last week, after departing Lendi Group as chief growth officer in January.
In March, Mediaweek revealed Supermassive had snared Zambrero's creative account.
What are the local and global Cannes frontrunners? A handful of top creatives pick the top work that's not their own.
Top creatives from Special, Innocean, Dentsu Creative, and DDB Group Melbourne weigh in on the campaigns from their agencies they think will...
The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.
Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."
Simon Lee: "There’s a voice inside all of us that sometimes urges us to escape from the confines of our daily lives."
Coburg Toyota, Match Masters, and Pickle My Chili all faced the gavel.
Nick Ellery: "Our business transformation was the catalyst for evolving the hipages brand."
Sean Cummins: "I know personally that you don't want to feel silly and timid about the issue."
Jadanne Dare held the role until last May, when she moved to KPMG.
“I haven’t had an increased budget since the day I started at Michael Hill. I had exactly the same marketing spend when...
Tatiana Papavero: "We needed to hone in on the value members are seeking in a meaningful way."
Polly Morris: “The run club meetups mark the natural evolution of the partnership between Kic and New Balance, now in its second...
Kylie Rogers: “The most authentic way to engage with new fans is to create meaningful connections with people and acknowledge and celebrate...
Caitlin Bancroft: "This is a great opportunity to evolve our Find Your Fit platform in a fun and contextual way."
The partnership was facilitated by adland's social purpose organisation UnLtd.
"We wanted the platform to deliver something of real value to footy fans and tangibly demonstrate Youi’s connection to the game."
