“The automotive industry is at the cusp of a remarkable transformation."
McKenny replaces Angie Tutt who was senior director, head of marketing at the Lego Group for six years.
"Showing that a hard earned thirst doesn’t just take brawn, it also takes skill."
The campaign comes via Compare the Market's in-house agency, lead by CMO Andrew Holt.
Meat & Livestock Australia's (MLA) 'Generation Gap' Summer Lamb campaign was launched earlier this month, January 2024.
"The natural next step was to continue that GO BIG feeling beyond the booking moment."
Adam Wise: “There's a lot of emotion built into the campaign."
The campaign follows the launch of the Google Pixel 8 Pro in October 2023.
"This is an important health issue, not a taboo topic."
"Marketers need to continue to be vigilant of the impact of fraud."
"We make no apologies."
"There is a quietness about this film, capturing moments that are louder than words."
Mediaweek speaks to the tourism experts steering P&O's new brand platform