Alex Littlejohn: "Every second of attention on an ad has a huge impact for brands, which makes these results incredibly powerful"
Nick and Christian's disastrous dessert on MKR
Jean-Christophe Conti: "Advertising budgets continue to be reallocated for increased prDOOH"
Have You Been Paying Attention? number one in primetime entertainment
The annual study is based on interviews with around 16,000 consumers in 23 markets and 900 senior marketers globally
A shock decision on The Voice
The Roosters end the Sharks' 2023 season by 1 point
Carlton beat the Swans in Finals Week 1
Our couch warmers dissected Lioness on Gogglebox
Pressure was building for the Blockheads on The Block
Rose Lopreiato: “Marketers are backing advertising as the best, most cost-effective way to connect brands with customers"
Claudean continues to make waves on My Kitchen Rules
Strategic gnome-playing drama on The Block
The report also found consumers are increasingly focusing on discounts, loyalty programs and seeking price comparisons
Fan favourites walk out of The Voice
The Knights beat the Dragons
The Sea Eagles smashed the Tigers
Our couch warmers watch Mother and Son on Gogglebox