Plus Cannes' new humour category: "Humour is one of the most effective strategies for driving sales and market share."
The GMP aims to help clients eliminate the least sustainable inventory from media buys.
Tane's troubles esaclate on Home & Away.
The platform provides advertisers with enhanced granularity, transparency, and control over targeting tactics.
Raymond put his plan into motion on Australian Survivor.
The AI-driven site measurement and optimisation solution will be available globally beginning in Q2 2024.
Jane Waterhouse: "Ultimately this gives more time to creatives to be creative and less time spent on operationalising creative.”
A contestant was sent home on Australian Survivor.
One contestant got a fast pass to the top eight on Australian Idol.
The survey found most Gen Zs have discarded the “life blueprint” of their predecessors.
Viewers met Jinglebells on The Dog House Australia
Triple the drama on Home and Away
MAFS won all demos for Wednesday night
Dinner party chaos on MAFS
Australian Survivor scores in under 50s
The Magna and TikTok research revealed the choice to watch ads creates a more lasting impression.
One Groom lists all the things he disliked about his Bride on MAFS
Six more singers took to the stage on Seven’s Australian Idol.
