Michelle Klein told Mediaweek the changes aim to "reinvigorate the customer experience"
2024 trends: Reputation management, evolving AI roles, sustainability challenges, growing consumer demands, and reshaping the comms landscape.
Henderson will also focus on building key relationships with demand partners and agency decision-makers.
Dragon debuts on Gladiators
Australians time online leapt 3.4% in December as consumers searched for deals
Changes mean no TV ratings until after 11.30am daily, only national figures, reach is the new norm
Muster Dogs gets tails wagging on the ABC
The Strikers beat the Scorchers by 50 runs.
315,000 tuned in to Day 3 of Australia vs West Indies
Home and Away tops primetime entertainment
"Marketers need to continue to be vigilant of the impact of fraud."
Leah and Justin struggle on Home and Away
Global advertising spending is expected to top $1 trillion for the first time.
The report also revealed attention paid to in-game advertising translates into strong brand recall.
"Australian consumers have cottoned onto this and are expecting both brands and the government to do more."
Alex de Minaur advances at Australian Open
No drama, and just two non-sport programs make the 2023 top 20
