Melissa Hey: "Retail media is seeing accelerated growth ... while the decline of linear TV is slowing."
The Dream Home contestants are halfway through their Victorian Dream Homes.
"Understanding the capabilities and challenges Connected TV as a device poses to our industry is critically important."
Bree tried to win Remi back during Home and Away.
Agencies named cost-effectiveness, relevancy, and ROI as just some of the factors impacting their investment in regional media.
The research found the two conventional mindsets of car buyers – Utility and Premium – are now changing.
66% of New Zealanders and 64% of Australians said AI makes them nervous.
The MasterChef contestants took on a sauce battle.
On Jase and Lauren: "That’s one of our best results in breakfasts for about a year and a half."
The insurance sector invested more than $446m in advertising, a 6% year-on-year increase. Travel insurance grew 120% year-on-year.
Game I 2024 was the highest rating Game I since 2016.
Buyers will be able to compare their advertising activity to market benchmarks, simulate carbon and waste reduction, and initiate actions to decarbonise.
Gai Le Roy: "The report suggests that many marketers are focused on short term sales targets with the continued economic downturn."
"We know our audience doesn't like change, but change is required from time to time."
“We didn't anticipate the size of the marketing campaigns for The Fox and Nova, which did have an impact.”
The Bay rallied for Tane's day in court during Home and Away.
Mix 94.5 drops 3.4 points.