The study modelled the effects of different TV advertising budget allocations across linear and streaming.
"Being able to data match is the highest value property that you can buy in digital audio because it enables ad dollars...
"To successfully navigate data privacy, brands need to be proactive, transparent and prepared."
The Summit had a total TV national reach of 1,456,000.
At 4.2%, growth in Asia-Pacific is faster than the 2023 pace of 3.7%, according to the holdco's forecast.
Foxcatcher has integrated data cleanroom functionality into WorldView to allow brands to upload their first party data securely.
Masterchef cooks up big numbers on 10.
A Tale of Two Cities gathered responses from 6,420 readers living in inner-urban neighbourhoods.
MasterChef Australia contestants get a mystery box challenge with a saucy twist.
"The ability to link fan transactions directly to sponsorship activities is a game-changer."
Nine's Travel Guides take on LA and Las Vegas.
"The people who were surveyed nominated these brands, unprompted."
Taskmaster Australia returns on 10.
The Project spoke to MasterChef’s Snezana Calic.
The punk princess of pastry Anna Polyviou returned during MasterChef.
“I’ve looked at a lot of data to try and figure out what was going on, and it's not easy on this...
Tony Hale: "The green shoots in the data suggest our strategy is correct and industry leaders are increasingly aware of the importance...
Mali had doubts about employing Kirby during Home & Away.
