• The analysis looked at 119,000 social media posts and 14,000 online news and print articles
• The $1.3 million study was undertaken by Neuro-Insight
More than 10,000 mums place orders on the website each week
• The market intelligence company is used by the likes of Nestle, Twitter, HBO, and Target
• Stevens’ appointment is effective from Monday 4 April
• The in-house agency will work across the Treasury Premium Brands and Penfolds portfolios
‘I can’t think of a more exciting time to be joining Nine’ says Rooke about Total TV as a gamechanger
• He replaces Peter Barry who is now global VP, audience addressability
• Rye will work closely with some of the major FMCG’s across Australia and New Zealand
• The report highlights ad fraud, viewability, time in view, brand risk and ad completion rates
Bob Campbell honoured, Bluey, The Newsreader and Gogglebox all winners
Seven commentator and Supercars driver Jack Perkins takes an agency exec for a ride
• The sale is expected to close in the second quarter and will also assume all outstanding debt
• His most recent role was as director of publishing technology and services at News Corp
• Plus Netflix and Disney+, ABC staffing numbers, Clemenger BBDO, Optimising, Magic, Ben Fordham on Will Smith, Amazon’s Luxe Listings, Screen Forever...
Fixing scripted financing, plus working with Rory Callaghan, Hugh Marks and Neil Balnaves
• The data in the Laws of Attraction portal is based on the interviews of 11,500 Australians
• The appointment includes Public Transport Victoria, VicRoads and Regional Roads Victoria