Magda Szubanski: "The fact that Shaz is helping her fellow entre-prenuers… well I think that’s exactly the type of person she is!"
BMF takes over BWS as of July 1 and Dan Murphy’s from October. M&C Saatchi and Thinkerbell are the incumbents.
Simon Hayes: "We’re proud to say it doesn’t get much more retail than this."
“Dove has always stood for real beauty, and our commitment to never using AI in our ads underscores our dedication to authenticity."
Customers taking on the Big Burrito combo challenge can enter to win a grand prize: a burial plot in a cemetery.
The bank was the only Aussie brand listed, ranking #82 overall and #14 out of 20 in the financial services category.
"It really is a brand where if you realise you're bathroom is messy, or when you need a repair to your roof,...
Kate Richardson: "The cost-of-living crisis has impacted households across Australia, so we wanted to bring some positivity back to the weekly grocery...
Stuart O’Brien: "The ability to contemporise such a significant community brand is a really important opportunity."
Hilary Badger: "The interesting paradox here is this great array of tech used to honour something very humble.”
"Each of our brands services a different part of the industry."
"Cuddly as a brand was a little disconnected from modern audiences."
Applications are open to be a wombat walker, oyster organiser, sauna stoker, wine whisperer, paranormal investigator, cave conductor, or star seeker.
James Cowie told Mediaweek: "All hexes and accompanying four-packs claimed within 24 hours of the giveaway’s launch."
The incumbent, Richards Rose, has held the creative account since 2016.
The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.
The independent integrated agency will lead creative and activations in partnership with Mindshare and Forward PR.
Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."
